Web security company, Sucuri, has made it known that there is a new negative SEO tactic going around which involves photos being maliciously inserted into Google My Business listings.
The photos are distasteful by nature, which is why we will not be showing examples here. They are designed to tarnish a business’s reputation when someone searches for the business in Google. Via searchenginejournal.com
Anyone with a GMail account can upload images to your Google My Business listing. This is a double edged sword. It can give prospects a glimpse of your business from the customers experience. However, it is also possible that the 3rd party posting a picture on your Google My Business Listing has never been to your business. In fact I have seen Google My Business listings in Sydney Australia with images from businesses in America and Italy.
It can be frustrating for a business owner as your Google Business Listing is how local prospects find you through local Google Searches (three pack) and Google Maps. As a business owner, you don’t have the control to remove these images yourself. You can only report it to Google and hope for a response or some action on the situation.
Unfortunately you can have undesirable or irrelevant images completely mis-representing your business. For example I reported an image of Milan Italian boots images posted on an Italian Hair Salon Business Listing. In this case it confuses the prospect. And even if it was a slightly relevant image, it would mis-represent and often they don’t care for your quality and style.
You never know if your next, so the only way to know about these issues is if someone reports it. If you want to stay one step ahead, schedule in your calendar to check out your business listing once a month to make sure it hasn’t been wrongly updated.
If you do find yourself with unwanted content on your Google Business Listing, try the following.
If you still have no luck, reach out and I will see if I can do something for you.
Image credit searchenginejournal.com